Buying the latest types of Athletic Clothing from the most reliable brands in the world
Athletic clothing brands are companies that specialize in designing and manufacturing clothes for athletes
They are not only popular among athletes but also among regular people who want to stay fit
Nike is one of the top popular and successful clothing brands and suppliers in the world
It was founded by Phil Knight and Bill Bowerman in 1964, with an initial investment of $50 from each of them
Nike has a large number of stores all over the world, with headquarters located in Beaverton, Oregon, United States
Nike’s products include shoes for various sports like soccer and running as well as clothes for both men and women
Adidas is a German sports clothing brand, with headquarters located in Herzogenaurach, Germany
The company was founded by Adolf Dassler in 1948, with the initial investment of $65
Since then, Adidas has grown a lot and now has a market value of $13 billion and is one of the top ten clothing brands in the world
Adidas produces many different sports’ shoes and clothing for both men and women
In addition to sports, Adidas also specializes in making clothes for fashionably dressed people
Puma is a German sporting goods company
It was founded by Kurt Köster in 1948 and had an initial investment of $70 from him
In 2017 Nike released its first self-lacing shoe called Nike Adapt BB
The shoe was designed to adjust automatically to a person’s foot size and shape while they are walking and running
The laces are hidden in the shoe and are under pressure from a spring mechanism that automatically adjusts to the size of the foot
The shoe also features an integrated battery, with 3 hours of battery life, that can be charged via USB cable
It can also be controlled by an app for Apple iOS and Android devices
Under Armour is another popular athletic clothing brand
It was founded in 1996 by Kevin Plank
Under Armour has collaborated with professional sports teams and athletes to produce wearables and uniforms for various sports, including football, soccer, boxing, ice hockey, basketball and baseball
Lycra is a brand of elastic fibers that are used in the manufacture of many different types of apparel like tights or leggings
Lycra fibers come from starch materials such as corn or potato starch which have been processed into long thin molecules
After further processing it is then blended with other materials to create a textile like material that can be used for technical wear like garments for cycling
Asics is another popular brand of athletic clothing and shoes
It was founded in 1949 by Mr
Kihachiro Onitsuka and is today owned by ASICS Tiger Corporation Co
, Ltd
The company specializes in producing sports gear for both men and women, including shoes, clothes, equipment, bags, etc
athletic clothing brands
The athletic clothing industry is one of the most competitive industries in the world
Brands are constantly trying to outdo each other with new innovations and designs
In order to stay on top, brands need to focus on both style and performance
One of the most common misconceptions about athletic clothing is that it needs to be baggy and unflattering
This couldn’t be further from the truth! Brands like Nike, Adidas, Under Armour, Lululemon, and Reebok are all known for their stylish designs that make athletes look good while they’re working out
Innovation is a key factor in staying competitive in the athletic clothing industry
The sports world is constantly evolving, and brands need to follow suit
One of the biggest innovations this decade has been the emergence of Leggings as a fashion trend
Cotton leggings were seen as unappealing and unflattering until Lululemon introduced their infamous “Luon” brand leggings
This resulted in a shift in the athletic clothing market that made high performance leggings mainstream
Nike and Adidas quickly followed suit with their own line of stylish leggings for men, women, and children
In addition to new designs, there are other ways that brands can stay competitive in this industry
To start, they must understand their target audience
The athletic clothing market is separated into several categories that all have different appeals
For example, Nike is a brand that focuses on casual athletic clothing and participates in sports such as running, basketball, and soccer
Their products are targeted towards the younger generation, usually ranging from the age of 12-40
One way they have stayed competitive in this market is by using celebrity endorsements such as LeBron James and Serena Williams to create a larger fan base
On the other hand, Under Armour is a brand that focuses on high performance athletic clothing and participates in sports such as running, basketball, and soccer
They are specifically geared towards the competitive athlete and are marketed to more of an older audience
One way they have stayed competitive in this market is by including technology in their products such as moisture wicking fabrics
Lululemon has done things a little different in terms of their target audience
They have created a strong following amongst yoga enthusiasts and workout lovers, but they have branched out into other areas as well
Their products appeal to both male and female consumers ranging from the age of 18-50
One way they have stayed competitive in this market is by creating a strong social media presence
It’s important for athletic brands to stay on top of the production of their products
Otherwise, they risk losing the competitive edge that has made them a well known brand
Because of this, there are many manufacturing companies that are setting up shop in China
These companies can provide their clients with a better quality product at a cheaper price
For example, Nike shoes are produced by Nike factories in China as well as Vietnam and Indonesia
On the other hand, Adidas focuses on being more mainstream with their styles so that everyone can wear their products
They offer many types of athletic clothing including Basketball Shoes, Track Pants, T-Shirts and many more
athletic clothing suppliers
With the growing demand for athletic clothing, suppliers are looking for new ways to keep up with the demand
One of the ways is by developing innovative products that will help them stay ahead of their competitors
One of these innovations is a new fabric that was developed by a textile company in Japan
The company has been working on this project for over 10 years and it finally came to fruition when they created this new fabric which uses nano-fibers to create an environment-friendly material that is also durable and breathable
The new fabric is created using nano-fibers which are 10,000 times thinner than a strand of hair
These fibers are woven together to create a cloth that is waterproof, breathable, and weather resistant
The material is so thin that it can be worn under one’s clothing without being noticeable
It can also be used in the manufacturing of clothing items such as sports bras that can be worn all day long without becoming heavy or uncomfortable
Clothing suppliers are adopting this material as their answer to high demand for athletic clothing items such as wicking shirts and sweatshirts
The new fabric also helps them satisfy environmental laws by manufacturing clothing items that are less likely to pollute the water and soil near factories
The new material is also inexpensive, making it an attractive option for clothing suppliers all over the world
Four years after the earthquake and tsunami struck Japan, many companies are still struggling with the aftermath of this disaster
For one textile company in Fukushima, Japan, the tragedy was more than just a financial setback; it was devastating for their employees who had to deal with losing their jobs due to financial issues
Their company is on its way to recovery thanks to a new material that they invented using nano-fibers which works well as an alternative for polyester fabric and cotton garments
A small textile company in Fukushima was devastated when the earthquake, tsunami and subsequent nuclear fallout flooded their factory
The owners of this company have been struggling to pay off debt since losing their business and over 20 employees have been laid off
Their financial problems have also caused them to fall behind on payment for a new factory which they built following the disaster in Fukushima
What made things worse was that they were unable to continue working with their current suppliers due to a lack of trust after some customers ceased doing business with them following the disaster
The company kept afloat by selling off their land and equipment to pay off their debt
They were eventually able to get back in business with the help of a new supplier who was able to develop a new fabric that uses nano-fibers
The material is light and flexible, making it an ideal option for creating clothing such as shirts, bras, legwarmers, hats and leggings
The company will be using these materials to create caps for their school t-shirts as well as sophisticated underwear made from the nano-fiber cloth that can be worn all day without feeling comfortable or heavy
top athletic clothing brands
The top athletic clothing brands in the world are Nike, Adidas, Under Armour and Puma
Nike is a sporting goods company that was founded by Phil Knight and Bill Bowerman on January 25th 1964
The company specializes in footwear, apparel and equipment for various sports including running, basketball, football (soccer), golf and more
Adidas is a multinational corporation based out of Germany that was founded on August 18th 1949 by Adolf Dassler
The brand specializes in producing sports clothing for soccer (football), basketball, running and other sports like golf or tennis
Under Armour is an American company that was founded by Kevin Plank on September 24th 1996
The brand specializes in athletic clothing, footwear, and equipment
Puma is an athletic company that is based out of Germany and was founded by Rudolf Dassler on August 28th 1948
The brand specializes in the production of footwear, apparel, and sports equipment
All of the aforementioned companies have factories in China to run their businesses because manufacturing is cheaper, so there is a lot of competition between all the aforementioned companies
Currently, Nike’s production facilities are located in Vietnam and Indonesia as well as North America and Europe with Asia being the largest region by sales
Nike receives many returns primarily due to the inconsistency of quality materials being used within footwear, need to order multiple styles based on specific request by customers, poor customer service and poor fit
Nike’s products include everything from tennis shoes, to football cleats, to sportswear
Its shoes have been the choice of many athletes and have been endorsed by many famous people such as Tiger Woods and Cristiano Ronaldo
Nike is also a pioneer in the sports apparel industry, with Dri-fit technology clothing and different micro-fiber fabrics and body suits
The products are also very popular with fans as well, which has allowed Nike to be a very successful company in the sports apparel industry and a standard for quality of footwear, apparel and equipment for many years now
Nike is currently led by its CEO Mark Parker, who was appointed on January 22nd 2006
The top five athletic clothing companies in the world control about eighty percent of the global athletic clothing market
In 2016 Nike earned sales of about $36 billion dollars, Adidas had over $14 billion dollars in sales, Under Armour’s 2016 sales were $4 billion and Puma’s was just over $3 billion
Comparatively to other companies that are producing products similar to those that these brands are making they are doing very well with their performance in terms of revenue
The reason why these brands are so popular is because their products are of such high quality and yet so affordable
They offer the same level of technology and reliability that many of the other more expensive products do but for a much lower price
For example Adidas sneakers are the most sought after shoes in the world, because even though they cost more than other sneakers currently on the market, they provide all of the same benefits and features as those more expensive shoes do at a much lower cost
Puma is a German company that was founded on May 17th 1948 by Adolf Dassler
The brand specializes in sports shoes and sports clothing
